UX/UI design and development of the official website for the immersive art and technology event HumanLab: Evolution in Berlin. The main goal of the project was the visual presentation of the futuristic brand identity and the efficient generation of ticket sales.

GOAL & CHALLENGE

• Immersive Design: Visual translation of the sensory exhibition.

• Optimizing user guidance for maximum ticket sales.

• Cultural development: Reaching and retaining the art/tech target group.

• Bilingual structure: Clear presentation for an international audience.

  
  

STRATEGY & IMPLEMENTATION

• Futuristic design & intuitive UX for brand positioning.

• Storytelling UI: Structuring content as a visual journey.

• Conversion-Driven Development

• Responsive & fast loading times

• Clear CTAs